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Free reference guide to 25 key small business financial ratios — liquidity, profitability, efficiency, and leverage ratios.

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25 Key Small Business Financial Ratios

Formulas, benchmarks, and plain-English explanations for 25 ratios across four categories: liquidity, profitability, efficiency, and leverage. Free to cite and reproduce with attribution.

By Carlos Torres, T.A.G. Business Funding  ·  July 2026

Quick Reference: All 25 Ratios at a Glance

#RatioCategoryFormula (simplified)Target / Benchmark
1Current RatioLiquidityCurrent Assets ÷ Current Liabilities1.5–2.0+
2Quick RatioLiquidity(Cash + AR) ÷ Current Liabilities1.0+
3Cash RatioLiquidityCash ÷ Current Liabilities0.5–1.0
4Working CapitalLiquidityCurrent Assets − Current LiabilitiesPositive
5Gross Profit MarginProfitabilityGross Profit ÷ Revenue × 100Varies by industry
6Net Profit MarginProfitabilityNet Income ÷ Revenue × 1005–20% (industry-dependent)
7EBITDA MarginProfitabilityEBITDA ÷ Revenue × 10015–25% for SMBs
8Return on Assets (ROA)ProfitabilityNet Income ÷ Total Assets × 1005–20%
9Return on Equity (ROE)ProfitabilityNet Income ÷ Owner's Equity × 10015–30%+
10Operating Profit MarginProfitabilityOperating Income ÷ Revenue × 10010–20%
11AR TurnoverEfficiencyRevenue ÷ Average ARHigher = better
12Days Sales Outstanding (DSO)Efficiency365 ÷ AR TurnoverNet terms + 10 days or less
13Inventory TurnoverEfficiencyCOGS ÷ Average InventoryVaries widely by industry
14Days Inventory Outstanding (DIO)Efficiency365 ÷ Inventory TurnoverIndustry-dependent
15AP TurnoverEfficiencyCOGS ÷ Average APContext-dependent
16Days Payable Outstanding (DPO)Efficiency365 ÷ AP TurnoverMatch or exceed your payment terms
17Cash Conversion Cycle (CCC)EfficiencyDSO + DIO − DPOLower = better; negative is excellent
18Asset TurnoverEfficiencyRevenue ÷ Total AssetsVaries: services 1.5–3x, mfg 0.5–1.5x
19Revenue per EmployeeEfficiencyRevenue ÷ Employee CountVaries by sector
20DSCRLeverageEBITDA ÷ Annual Debt Payments1.25x+ (SBA minimum)
21Debt-to-EquityLeverageTotal Liabilities ÷ Owner's EquityBelow 3.0 (SBA guideline)
22Debt-to-AssetsLeverageTotal Liabilities ÷ Total AssetsBelow 0.70
23Equity RatioLeverageOwner's Equity ÷ Total Assets0.30–0.50+
24Interest Coverage RatioLeverageEBIT ÷ Interest Expense3x+ (comfortable); 1.5x minimum
25Fixed Charge CoverageLeverageEBIT ÷ (Interest + Lease Payments)1.25x+

Category 1 — Liquidity Ratios

Liquidity ratios measure a business's ability to pay short-term obligations. They answer: "If bills came due today, could we pay them?" Lenders check these before extending any credit.

1 Liquidity

Current Ratio

Current Assets ÷ Current Liabilities

Measures the ability to pay short-term debts with short-term assets. A ratio of 2.0 = $2 available for every $1 owed in the next 12 months.

Healthy1.5 – 2.0+
Concern1.0 – 1.5
RiskBelow 1.0
SourceBalance Sheet
2 Liquidity

Quick Ratio (Acid Test)

(Cash + AR) ÷ Current Liabilities

More conservative than current ratio — excludes inventory (harder to liquidate quickly). Shows whether the business can cover obligations without selling inventory.

Healthy1.0+
Concern0.7 – 1.0
RiskBelow 0.7
SourceBalance Sheet
3 Liquidity

Cash Ratio

Cash & Equivalents ÷ Current Liabilities

The most conservative liquidity test — only counts actual cash, not receivables or inventory. Shows absolute worst-case short-term paying ability.

Healthy0.5 – 1.0+
Concern0.2 – 0.5
RiskBelow 0.2
SourceBalance Sheet
4 Liquidity

Working Capital ($)

Current Assets − Current Liabilities

The dollar amount of liquidity cushion. Not a ratio — an absolute dollar figure. Negative working capital = immediate financial stress, regardless of profitability.

HealthyPositive
RiskNegative
UseOperational planning
SourceBalance Sheet

Category 2 — Profitability Ratios

Profitability ratios measure how efficiently a business generates profit from its revenue and assets. They answer: "How well does this business turn revenue into profit?" These are primary metrics on every lender's scorecard.

5 Profitability

Gross Profit Margin

Gross Profit ÷ Net Revenue × 100

How much revenue survives after direct production costs. The higher the gross margin, the more flexibility you have to cover overhead and generate profit.

SaaS70–85%
Retail30–50%
Restaurant60–70%*
Construction20–40%

*Restaurant "gross" typically food cost only; including labor flips this dramatically

6 Profitability

Net Profit Margin

Net Income ÷ Net Revenue × 100

True bottom-line profitability after all costs. The net margin answers: "For every dollar of revenue, how many cents become profit?" The most comprehensive profitability measure.

Good10–20%+
Acceptable5–10%
Thin2–5%
SourceP&L
7 Profitability

EBITDA Margin

EBITDA ÷ Revenue × 100

Operating profitability before financing costs, taxes, and non-cash charges. The preferred metric for comparing businesses regardless of capital structure or tax situation.

Strong20%+
Solid10–20%
ThinBelow 10%
SourceP&L
8 Profitability

Return on Assets (ROA)

Net Income ÷ Total Assets × 100

How efficiently the business uses its assets to generate profit. Asset-heavy businesses (manufacturing, construction) typically have lower ROA than asset-light businesses (consulting, SaaS).

Good10–20%+
Acceptable5–10%
SourceP&L + B/S
UsesInvestment decisions
9 Profitability

Return on Equity (ROE)

Net Income ÷ Owner's Equity × 100

How much profit is generated for every dollar the owner(s) have invested. High ROE is attractive to investors and signals efficient use of equity capital. Impacted by debt levels.

Strong20–30%+
Good10–20%
SourceP&L + B/S
UsesOwner/investor value
10 Profitability

Operating Profit Margin (EBIT)

Operating Income ÷ Revenue × 100

Profitability from core business operations — before interest expense and taxes. Reveals the business's inherent profitability separate from its capital structure and tax situation.

Good10–20%
Thin3–10%
RiskBelow 3%
SourceP&L

Category 3 — Efficiency Ratios (Activity Ratios)

Efficiency ratios measure how well the business converts its assets into revenue and manages the cash conversion cycle. They answer: "How fast does money move through the business?" These ratios are critical for understanding actual cash flow dynamics — a business with high efficiency collects faster, pays strategically, and minimizes the time cash is tied up.

11 Efficiency

Accounts Receivable (AR) Turnover

Net Revenue ÷ Average Accounts Receivable

How many times AR is collected in a year. Higher = faster collection = better cash flow. If AR turnover is 6, you collect your entire receivables balance roughly every 2 months.

Higher= Faster collection
Lower= Slow AR, cash gap risk
SourceP&L + B/S
Used withDSO (#12)
12 Efficiency

Days Sales Outstanding (DSO)

365 ÷ AR Turnover
or: AR ÷ (Revenue ÷ 365)

The average number of days it takes to collect payment after making a sale. If you offer Net-30 terms, a DSO of 45 means customers pay 15 days late on average — a cash flow leak.

TargetTerms + <10 days
ConcernTerms + 20+ days
ExampleNet-30 → DSO ≤40
SourceP&L + B/S
13 Efficiency

Inventory Turnover

COGS ÷ Average Inventory

How many times inventory is sold and replaced in a year. Very industry-specific. A grocery store turns inventory 25x+. A jeweler may turn 1–3x. Low turnover relative to industry = too much cash tied up in slow-moving goods.

Grocery20–30x
Restaurant15–25x
Retail apparel4–6x
Manufacturing4–8x
14 Efficiency

Days Inventory Outstanding (DIO)

365 ÷ Inventory Turnover

Average number of days inventory sits before being sold. Lower DIO = faster inventory movement = less cash tied up. Higher DIO = stale inventory, storage costs, and cash flow drag.

Lower= Cash free faster
Higher= Cash tied up longer
CompareAgainst industry avg
SourceP&L + B/S
15–16 Efficiency

AP Turnover & DPO

AP Turnover = COGS ÷ Average AP
DPO = 365 ÷ AP Turnover

Days Payable Outstanding = how long you take to pay suppliers. Higher DPO = you hold cash longer = positive for cash flow. But too high = strained supplier relationships. Sweet spot: use your full terms without exceeding them.

TargetMatch your net terms
GoodNet-30 → DPO 28–35
BadDPO far over terms
Also badPaying too early
17 Efficiency

Cash Conversion Cycle (CCC)

CCC = DSO + DIO − DPO

The number of days between paying cash for inventory/inputs and collecting cash from customers. The king of efficiency metrics. Negative CCC (like Amazon or Costco) means suppliers fund your operations.

ExcellentNegative
Good0–30 days
Concern30–60 days
Risk60+ days
18 Efficiency

Asset Turnover

Net Revenue ÷ Total Assets

Revenue generated per dollar of assets. Higher = more efficient use of the asset base. Asset-heavy industries (manufacturing, construction) have lower ratios than service or software businesses.

Services1.5–3.0x
Retail1.5–2.5x
Manufacturing0.5–1.5x
Real estate0.1–0.3x
19 Efficiency

Revenue per Employee

Annual Revenue ÷ Full-Time Equivalent Employees

Productivity measure showing how much revenue each employee generates. Highly variable by industry. Useful for benchmarking labor efficiency and staffing decisions.

SaaS$200K–$500K+
Retail$100K–$200K
Restaurant$40K–$80K
Construction$150K–$300K

Category 4 — Leverage Ratios

Leverage ratios measure the amount of debt a business carries relative to its equity and earnings. They answer: "Can the business service its debt obligations, and is it over-leveraged?" These are the ratios SBA lenders and banks scrutinize most carefully.

20 Leverage

Debt Service Coverage Ratio (DSCR)

EBITDA ÷ Annual Debt Payments
(interest + principal)

The single most important ratio for any loan application. Measures how many times EBITDA covers total annual debt payments. 1.25x means earnings are 25% above the amount needed to service all debt.

SBA minimum1.25x
Good1.5–2.0x
Strong2.0x+
RiskBelow 1.25x
21 Leverage

Debt-to-Equity Ratio

Total Liabilities ÷ Owner's Equity

How many dollars of debt exist per dollar of owner equity. Higher ratio = more leveraged = more risk for lenders. The SBA uses this to evaluate whether the owner has "skin in the game."

ConservativeBelow 1.5x
SBA guidelineBelow 3.0x
Concerning3.0–4.0x
High riskAbove 4.0x
22 Leverage

Debt-to-Assets Ratio

Total Liabilities ÷ Total Assets

What percentage of the business's assets are financed by debt (vs. equity). A ratio of 0.60 means 60% of assets are debt-financed; 40% are equity-financed. Above 0.80 is generally considered high leverage.

ConservativeBelow 0.50
Moderate0.50–0.70
Concern0.70–0.80
High riskAbove 0.80
23 Leverage

Equity Ratio

Owner's Equity ÷ Total Assets

The inverse of debt-to-assets. What percentage of assets are owned outright (equity-financed). Higher equity ratio = less leverage = more financial cushion = more favorable to lenders.

Strong50%+
Good30–50%
Thin15–30%
RiskBelow 15%
24 Leverage

Interest Coverage Ratio

Operating Income (EBIT) ÷ Interest Expense

How many times operating income covers the interest expense on debt. An interest coverage of 3x means EBIT is 3x the interest owed. Below 1.5x means earnings barely cover interest alone — principal payments are separate.

Strong4x+
Comfortable2.5–4x
Minimum1.5x
RiskBelow 1.5x
25 Leverage

Fixed Charge Coverage Ratio

EBIT ÷ (Interest Expense + Lease Payments)

Similar to interest coverage but includes lease obligations — important for businesses with significant rent or equipment lease commitments. SBA often uses a variation of this as an alternative DSCR calculation.

SBA minimum1.25x
Good1.5–2.0x
Excellent2.0x+
RiskBelow 1.25x
Citation — Creative Commons Attribution 4.0 This financial ratios reference guide is published under the Creative Commons Attribution 4.0 International License. You may share, reproduce, and adapt this content freely with attribution.

Suggested citation: T.A.G. Business Funding. (2026). 25 Key Small Business Financial Ratios: Formulas, Benchmarks & Explanations. funding.towersassetgroup.com/small-business-financial-ratios
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